Video & YouTube Strategy
Build a YouTube channel that drives B2B pipeline — from content strategy and production to optimization and distribution. Turn video from a side project into a growth engine.
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Learning Plan
Follow each step in order. Complete the action task before moving on.
If I Started a YouTube Channel in 2025, I'd Do This
Amy Landino maps out exactly how she'd launch and grow a YouTube channel from zero in 2025 --- covering niche selection, content strategy, and the growth tactics that still work.
Audit your current YouTube approach against the 2025 strategy framework and note 3 gaps.
How to Make Money with YouTube Shorts in 2025 (Full Guide)
Alex Christian breaks down the complete monetization playbook for YouTube Shorts in 2025 --- from the algorithm and ad revenue to brand deals and affiliate strategies.
Create and publish one YouTube Short this week using the monetization tips from the video.
How to Make a Product Demo Video
TK Kader walks through how to create compelling product demo videos that engage prospects and accelerate deals --- perfect for async selling.
Storyboard a 60-second product demo video for your offering.
How To Make A Product Demo Video
TK Kader's practical guide to recording high-converting product demo videos --- from scripting and setup to personalization and distribution.
Film a raw product demo on your phone and identify 3 improvements for the next take.
Product Demos That Sell: 7 Elements of Insanely Persuasive Sales Demos
TK Kader breaks down the seven essential elements that transform ordinary product demos into persuasive, deal-accelerating sales presentations.
Apply the 7 elements framework to rewrite your current demo script.
How To Give Product Demos That Sell Using These 5 Tips
TK Kader shares five actionable tips to transform your product demos from feature walkthroughs into compelling sales conversations that close deals.
Record your next product demo and self-score it against the 5 tips.
Content Marketing For Beginners: Complete Guide
Ahrefs' comprehensive guide to content marketing --- from strategy and topic selection to writing, distribution, and measuring ROI. The definitive starting point for anyone building a content engine.
Create a content calendar with 4 video topics for the next month.
I Used N8N to Automate a $10M/yr AI Influencer - Here's How (AI Influencer Toolkit Tutorial)
Jay E from RoboNuggets walks through the complete n8n automation workflow behind a $10 million per year AI influencer operation, revealing the no-code automation toolkit that handles content creation, scheduling, engagement, and monetization at massive scale.
Design a simple automation workflow that could support your video content distribution.